Top Dawg Entertainment (TDE) artist SiR delivered the animated visuals for his song "John Redcorn" on Monday.
In the lead-up to the video, TDE stirred excitement among fans by sharing an illustration inspired by the adult cartoon series King of the Hill showing Jay Rock, Kendrick Lamar, Ab-Soul, and ScHoolboy Q standing next to one another.
These four Los Angeles-based artists make up the larger Black Hippy crew, leading many fans to wonder whether TDE was teasing new music from the group.
(Note that cartoon Kendrick is keeping his mind clear with a bottle of water while the other three California rappers are keeping it real with 40 oz beer bottles.)
However, this photo was only a still shot of the opening scene of SiR's new video inspired by the King of the Hill character of the same name. "John Redcorn" is a cut from his latest album, Chasing Summer, released in August 2019.
SiR, whose real name is Sir Darryl Farris, adopts several of Redcorn's traits to construct the animated version of himself, from his headband and outfit to his tan hovercar and affair with a character based on Nancy Gribble. In this world, Gribble goes by Neicy and she's Ab-Soul's wife. 😳
Across the nearly three-minute cartoon, SiR wanders around what looks like a Southern California town, rather than Texas, as he longs for his forbidden love interest. He even crashes his car at one point after seeing a hallucination of Neicy in the middle of the road. (Some may say he's lost in the sauce.)
You can watch the full video below.
This latest release comes on the heels of TDE's "Fan Appreciation Week," which culminated with Isaiah Rashad's "Why Worry," his first single in almost four years.